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Budweiser is the official partner of the Winnipeg Jets

Monday, 10.3.2011 / 4:37 PM CT / News Articles
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Budweiser is the official partner of the Winnipeg Jets
True North Sports & Entertainment Limited is proud to announce today a new multiyear agreement between Budweiser – one of the world’s leading sports brands and number one beer in Canada – and the Winnipeg Jets hockey Club which will make Budwieser the Winnipeg Jets’ official beer sponsor beginning with the 2011-12 NHL season. In addition, Budweiser has pouring rights at the MTS Centre, home of the Winnipeg Jets.
 
“Budweiser is thrilled to become the official sponsor of the Winnipeg Jets and a proud partner of the team. Hockey is a huge part of the Winnipeg community and Budweiser’s support will go beyond the game to deliver more great times surrounding hockey even before the puck drops,” said Charlie Angelakos, Vice President, Corporate Affairs, Labatt Breweries of Canada. “The excitement and anticipation in Winnipeg is palpable! We’ll launch innovative and exciting fan activations all season long to leverage this energy and help more Jets fans enjoy each and every game in true Bud style.”
 
“We are excited to enter into this partnership with Budweiser & AB InBev, one of the world’s leading consumer products companes,” said Jim Ludlow, President & CEO of True North Sports & Entertainment Limited. “A long term association between Budweiser – the Kings of Beers and the Winnipeg Jets as the NHL’s newest team along with the re-branding of the Budweiser King Club and the new product innovations like the Bottoms Up units will only add to the incredible atmosphere we expect at all Winnipeg Jets games this season at MTS Centre.
 
The partnership will extend over the next seven years and includes the following:
  • Promotional rights;
  • Naming rights to a section within the MTS Centre;
  • Media rights;
  • Title host of the Winnipeg Jets Official Afterburner Social at the Winnipeg Convention Centre. This Bud-sized party will feature the Bud Girls, prizing and giveaways, ice-cold Bud and more!
Budweiser will also be launching ‘First Beeriod’ – the period 20 minutes prior to the puck drop when anything is possible. With First Beeriod, Budweiser will help ensure hockey’s great times start earlier, extend further and grow greater than ever before through a number of activations including great giveaways, an online hub dedicated to hockey and more.
 
With only six days until the puck drops for the Winnipeg Jets’ home opener, Budweiser is asking Canadians to send their well wishes to Winnipeg and the Winnipeg Jets to officially welcome back the team. Fans are encouraged to visit Bud.ca/7 to send their good luck messages – for every message sent, Bud will donate $1 to improve and maintain Winnipeg's outdoor hockey rinks, so that Bud fans can continue to enjoy the game both on and off the ice.

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STANDINGS

WESTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 x - ANA 77 48 22 7 225 215 103
2 x - NSH 76 47 21 8 218 183 102
3 STL 75 46 22 7 228 186 99
4 MIN 76 44 25 7 219 186 95
5 CHI 74 44 24 6 209 172 94
6 VAN 75 43 27 5 215 203 91
7 WPG 75 39 24 12 212 197 90
8 LAK 75 37 24 14 200 188 88
9 CGY 75 40 28 7 219 199 87
10 DAL 76 37 29 10 236 243 84
11 SJS 75 37 30 8 210 212 82
12 COL 75 35 28 12 205 209 82
13 EDM 75 22 40 13 181 254 57
14 ARI 76 23 45 8 160 252 54

STATS

2014-2015 REGULAR SEASON
SKATERS: GP G A +/- Pts
A. Ladd 75 24 35 11 59
B. Wheeler 73 24 34 24 58
B. Little 65 24 27 10 51
M. Scheifele 75 14 32 10 46
D. Byfuglien 66 16 27 7 43
M. Frolik 75 17 23 4 40
D. Stafford 69 16 24 -14 40
M. Perreault 56 18 18 3 36
J. Tlusty 65 14 15 -18 29
T. Myers 65 7 18 -9 25
 
GOALIES: W L OT Sv% GAA
O. Pavelec 19 14 7 .919 2.35
M. Hutchinson 20 10 5 .913 2.43
 
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