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Budweiser is the official partner of the Winnipeg Jets

Monday, 03.10.2011 / 5:37 PM / News Articles
Winnipeg Jets
True North Sports & Entertainment Limited is proud to announce today a new multiyear agreement between Budweiser – one of the world’s leading sports brands and number one beer in Canada – and the Winnipeg Jets hockey Club which will make Budwieser the Winnipeg Jets’ official beer sponsor beginning with the 2011-12 NHL season. In addition, Budweiser has pouring rights at the MTS Centre, home of the Winnipeg Jets.
 
“Budweiser is thrilled to become the official sponsor of the Winnipeg Jets and a proud partner of the team. Hockey is a huge part of the Winnipeg community and Budweiser’s support will go beyond the game to deliver more great times surrounding hockey even before the puck drops,” said Charlie Angelakos, Vice President, Corporate Affairs, Labatt Breweries of Canada. “The excitement and anticipation in Winnipeg is palpable! We’ll launch innovative and exciting fan activations all season long to leverage this energy and help more Jets fans enjoy each and every game in true Bud style.”
 
“We are excited to enter into this partnership with Budweiser & AB InBev, one of the world’s leading consumer products companes,” said Jim Ludlow, President & CEO of True North Sports & Entertainment Limited. “A long term association between Budweiser – the Kings of Beers and the Winnipeg Jets as the NHL’s newest team along with the re-branding of the Budweiser King Club and the new product innovations like the Bottoms Up units will only add to the incredible atmosphere we expect at all Winnipeg Jets games this season at MTS Centre.
 
The partnership will extend over the next seven years and includes the following:
  • Promotional rights;
  • Naming rights to a section within the MTS Centre;
  • Media rights;
  • Title host of the Winnipeg Jets Official Afterburner Social at the Winnipeg Convention Centre. This Bud-sized party will feature the Bud Girls, prizing and giveaways, ice-cold Bud and more!
Budweiser will also be launching ‘First Beeriod’ – the period 20 minutes prior to the puck drop when anything is possible. With First Beeriod, Budweiser will help ensure hockey’s great times start earlier, extend further and grow greater than ever before through a number of activations including great giveaways, an online hub dedicated to hockey and more.
 
With only six days until the puck drops for the Winnipeg Jets’ home opener, Budweiser is asking Canadians to send their well wishes to Winnipeg and the Winnipeg Jets to officially welcome back the team. Fans are encouraged to visit Bud.ca/7 to send their good luck messages – for every message sent, Bud will donate $1 to improve and maintain Winnipeg's outdoor hockey rinks, so that Bud fans can continue to enjoy the game both on and off the ice.

SCHEDULE

HOME
AWAY
PROMOTIONAL

STANDINGS

WESTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 z - ANA 82 54 20 8 266 209 116
2 y - COL 82 52 22 8 250 220 112
3 x - STL 82 52 23 7 248 191 111
4 x - SJS 82 51 22 9 249 200 111
5 x - CHI 82 46 21 15 267 220 107
6 x - LAK 82 46 28 8 206 174 100
7 x - MIN 82 43 27 12 207 206 98
8 x - DAL 82 40 31 11 235 228 91
9 PHX 82 37 30 15 216 231 89
10 NSH 82 38 32 12 216 242 88
11 WPG 82 37 35 10 227 237 84
12 VAN 82 36 35 11 196 223 83
13 CGY 82 35 40 7 209 241 77
14 EDM 82 29 44 9 203 270 67

STATS

2013-2014 REGULAR SEASON
SKATERS: GP G A +/- Pts
B. Wheeler 82 28 41 4 69
B. Little 82 23 41 8 64
D. Byfuglien 78 20 36 -20 56
A. Ladd 78 23 31 8 54
O. Jokinen 82 18 25 -8 43
M. Frolik 81 15 27 8 42
E. Kane 63 19 22 -7 41
M. Scheifele 63 13 21 9 34
T. Enstrom 82 10 20 -9 30
J. Trouba 65 10 19 4 29
 
GOALIES: W L OT Sv% GAA
A. Montoya 13 8 3 .920 2.30
O. Pavelec 22 26 7 .901 3.01